Monday 14 March 2016

B.O.B - Best Of Both Milk by Arla

Milk is a huge part of our daily life in this house. We have it with our cereal, we make porridge with it, Noah still has it in the mornings and before bed, I drink copious amounts of tea and normally have an Ovaltine before bed. We go through so much milk since having the boys I feel like I am constantly popping to the shop to restock. The milks we normally have in our fridge are semi-skimmed for mummy & daddy and whole milk for the boys. Before the boys we always had semi-skimmed as that is what our parents had so we just followed what used to be in the fridge at home.

I have previously tried skimmed milk but I have to be honest I find it a little bit watery. I love to have my Ovaltine in the evening before I go to bed but I sometimes find with semi-skimmed milk it fills me up a bit too much before I go to sleep. So when I was contacted and asked if I would like to try B.O.B by Arla I was intrigued as it is a new fat-free skimmed milk which they said tastes just as good as semi-skimmed milk.


Here's a little bit about B.O.B:
NEW MILK ON THE BLOCK DELIVERS FIRST “BEST OF BOTH” PROMISE:



Introducing Yellow-Top Skimmed Milk That Tastes As Good As Semi-Skimmed

Arla, the UK’s largest dairy company, has unveiled a game-changing concept in the milk aisle: the first ever skimmed milk that tastes as good as semi-skimmed.



Arla Best of Both (BOB) is the country’s first milk with a yellow lid and a 100% unique proposition. The innovative new skimmed milk is fat free, pasteurised, filtered and enriched with protein to deliver a taste and texture that is as good as semi-skimmed. In addition, with Arla’s unique PurFiltreTM process, it also lasts longer in the fridge.



How did Arla do it? We’re glad you asked. The simple yet brilliant process took three years to develop and sees naturally occurring milk protein carefully added back to skimmed milk to boost its flavour and texture. Free from artificial ingredients and additives, it’s this extra protein which makes Arla BOB taste so good.



Try BOB on its own for an extra tasty glass of milk, with tea for added texture to your favourite cuppa or poured over muesli for a delicious morning start.  BOB is available in Tesco, Asda, Ocado and Nisa stores nationwide from 11th January in 2-litre (rsp: £1.50) and 1-litre formats (rsp: £1).
When I first tried B.O.B I can honestly say I couldn't taste the difference between it and semi-skimmed milk. I have had it in my tea, with porridge, as Ovaltine and on it's own as a refreshing drink and I love it. It hasn't got the watery taste or look of skimmed milk. And the great thing is that it is the same price at the minute as the supermarket branded milks so it is a easy alternative.


* I was sent a voucher so that I could purchase B.O.B to sample. All views are 100% my own.* 

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